Cookie Policy
Last updated: July 14, 2026
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow the site to remember your preferences, understand how you use the site, and deliver relevant content and advertising.
2. Categories of Cookies We Use
| Category | Purpose | Examples | Consent Required? |
|---|---|---|---|
| Strictly Necessary | Essential for the website to function. Cannot be disabled. | Session cookies, security cookies | No |
| Functional | Remember your preferences (language, cookie consent choice). | cookieConsent (localStorage) | No (functionality) |
| Analytics | Understand how visitors use our site to improve content. | _ga, _gid (Google Analytics 4) | Yes |
| Advertising | Measure Google Ads conversion and enable remarketing. | _gcl_au (Google Ads) | Yes |
3. Google Consent Mode v2
This website implements Google Consent Mode v2. By default, all advertising and analytics signals are set to DENIED when you first visit the site. This means Google Ads and Google Analytics will not collect or use your personal data until you explicitly accept the relevant cookie categories via our cookie banner.
When you click "Accept All", the following consent signals are updated to GRANTED: ad_storage, ad_user_data, ad_personalization, analytics_storage. When you click "Reject Non-Essential", these remain DENIED.
4. Specific Cookies Set
| Cookie Name | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique users | 2 years |
| _gid | Google Analytics | Distinguishes users (session) | 24 hours |
| _gcl_au | Google Ads | Tracks ad conversions | 90 days |
| cookieConsent | Alcott Review (localStorage) | Stores your consent choice | 12 months |
5. How to Manage Cookies
You can withdraw or change your consent at any time by clicking "Reject Non-Essential" in the cookie banner that appears on each page. You can also manage cookies in your browser settings:
To opt out of Google Analytics across all websites, use the Google Analytics Opt-out Browser Add-on.
6. Contact
Questions about our cookie practices: privacy@forcewildbright.shop